Everyday Communications Strategies

HAP Conference Call
Wednesday, March 19, 2008
3:00 PM ET

Developing and implementing a communications plan can feel like a daunting task, but the wonderful thing about communications is that we do it everyday. Whether we are describing our work to a friend, making a presentation to a group of low-income beneficiaries, or walking into a doctor's office for a personal visit, each of these interactions is a communications opportunity.

The first step is to develop a plan...

During this conference call, we will focus on some basic communications planning concepts—

• Understanding why marketing and communications are important,
• Defining a realistic goal that can be achieved through communications, and
• Sharing some everyday communications tactics to help you achieve your programs' goals.

Listen Online

Resources

• Tool: HAP's Basic Communications Planning Template
• W.K. Kellogg Foundation Communications Toolkit
• Nonprofit Marketing Guide.com – Training and tips for do-it-yourself nonprofit marketers
  Weekly Webinar Series on a range of timely communications topics. Most online events last 60 minutes. Registration costs vary, but are in the range of $20-$99.